I’ve written a book about marketing, called The Marketing Smarter Toolbox. Conceived and written for the person who isn’t likely to read a 300-page book about marketing, market intelligence and advertising, it’s a compact and digestible 21 pages.
In it, I lay out my 47 years of marketing experience and explain the best practices I’ve learned, followed and honed. You’ll be a smarter marketer after you’ve read this.
Available only as an eBook on Amazon.